Nearly half of all Central Texans watching TV Sunday night were tuned to the Cowboys-Saints game on KXAN, according to figures released by NBC.
The primetime matchup drew approximately 171,488 Austin-area households, accounting for 41 percent of all TVs in use at that time.
Those numbers were good enough for Austin to rank fifth in the nation in terms of viewership, NBC said.
Predictably, New Orleans and Dallas were the top two TV markets, followed by San Antonio and Albuquerque, N.M.
This week, “Sunday Night Football” features the 49ers and the Giants. Kickoff is at 7:30 p.m.